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Archive for May, 2010

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The Past, Present, and Future of Social Media Marketing

Monday, May 31st, 2010

This is an interesting time to be in marketing. Technology isn’t just changing the way we reach our customers, but the new mediums available mean that even our messages themselves have to change if they’re going to be effective. Nowhere is this more true than with social networking. Sites like Facebook, Twitter, and LinkedIn are [...]

Leverage Your Time by "Linking" Your Social Media Sites Together

Sunday, May 30th, 2010

I find that one of the biggest sources of stress for my clients and students when we first begin working together is the belief that you need to be omnipresent.  Fortunately, this is not true—in fact, you could really sabotage your efforts if you started focusing on building a presence on every social site and [...]

The Past, Present, and Future of Social Media Marketing

Saturday, May 29th, 2010

This is an interesting time to be in marketing. Technology isn’t just changing the way we reach our customers, but the new mediums available mean that even our messages themselves have to change if they’re going to be effective. Nowhere is this more true than with social networking. Sites like Facebook, Twitter, and LinkedIn are [...]

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